Effective Ways to Create a Responsive Landing Page

It's a given that everybody needs a website to do business these days, regardless of whether you're working as a freelancer or managing an agency. After all, your website gives potential clients one accessible touchpoint to reach you through.

Now, your website comprises multiple parts, each with its unique functions. For example, the landing page is the first thing visitors see when they enter your site. It gives you the chance to grab their attention and entice them to learn more about your products and services.

What happens when your landing page isn't responsive? It sends the wrong message to your visitors, makes it hard to access your site, and turns your potential customers away.

How to Create a Responsive Landing Page Effectively

There are many ways you can go about creating a responsive landing page. 

Before you move forth with any, you should first consider working with a web development agency to save more time in the long run. 

Once you have found a reputable web development agency, you can try out the following methods to create a responsive landing page: 

1. Use a Mobile Framework

The first step to building a responsive landing page is choosing a well-reputed framework you can use for the job. 

Mobile frameworks are the best way to create an efficient mobile website, and they're generally easy to use. Here are two of the most popular ones:

• Flutter: This is an open-source mobile framework used by Google to create Android apps. It has a simple and easy-to-use interface for developers, wherein they can use both custom and pre-coded UI components.

• Bootstrap: A sleek and intuitive framework that offers responsive web design, along with plenty of design options. Bootstrap's features include a responsive grid system, CSS animations, and plenty of useful plugins.

2. Improve Your Typography

Typography is a fundamental part of creating a responsive landing page. You can use it to accentuate your entire design and make details about your services easier to read.

There are three basic things you need to keep in mind if you plan to create a responsive landing page when it comes to typography. These are:

• The size of the browser window determines the size of the text. Using large text can make your page look cluttered and unprofessional.

• The background color of the page determines the color of your text. If you use text with the same color as the background, it's likely your visitors won't see it.

• The size of the text determines line height. The larger the text size, the bigger the line height should be. If you use more than two fonts on your page, you should use a combination of sans-serif and serif fonts.

3. Opt for High-Quality Images

A picture says a thousand words, and that's especially true when creating a responsive landing page. Good-quality images will make your page look more professional and improve your SEO efforts.

The best resolution for your images is 300 dpi. Any images you use on your landing page should be high resolution and should not contain more than 100 kb.

Additionally, try not to load your landing page with images since most users browse the web with their phones. Chances are, they will open your landing page with data, and having too many pages will result in your site taking forever to load.

Ending Note

Creating a responsive landing page is an essential part of your marketing strategy. These pages help put you in front of potential clients, and with the right number, you can increase your sales.

When creating a responsive landing page, make sure you take the tips above into account. By doing so, you can create a responsive landing page that will make it easier for potential customers to learn more about your business.

Happy Agencies is a web development agency ready to assist you in this venture. We provide affordable yet high-quality digital solutions, including web design, WordPress design, and digital marketing. Contact us today to discuss your goals!