Why Is Facebook Rejecting Your Brand Advertisements?

Everybody knows the power of social media these days. After all, millions of internet users spend their time on social media, perhaps communicating with others, gathering information, or sharing content.

With that said, Facebook is the most popular social media platform, with over two million active users monthly. Many businesses have started taking advantage of this fact, using Facebook's relatively straightforward advertisement system to promote their brands.

However, Facebook ads and brands sometimes don't get along, resulting in rejected Facebook ads. Here are some reasons why Facebook rejected your ads.

1. Your Ads Displayed Discriminatory Content

Facebook is sensitive to any discrimination issues, so if they feel that your ads are discriminatory in any way, they will most likely reject your Facebook ads.

In other words, your Facebook ads must not be racist, sexist, or promote hate. Facebook has a zero-tolerance policy regarding such content.

If you're unsure about your ads, you may want to work with a Facebook ads agency to assist you in producing content that adheres to the strict guidelines.

2. Your Ads Contain Adult or Sexual Content

If your ads contain adult or sexual content, Facebook will likely reject your ads.

In fact, Facebook has a list of things that they consider to be inappropriate content. Such content includes nudity, sexual acts, and sexual body parts. If your ads display such content, you can expect them to be rejected.

However, all is not lost. For example, adult toy shops can legally advertise on Facebook as long as their ads don't contain nudity.

3. Your Ads Infringed on Copyrights or Trademarks

Infringing on someone's copyrights or trademarks is a risky move. This is especially true if you happen to be advertising on Facebook.

In fact, Facebook has a list of things that they consider to be infringing on copyrights or trademarks. Such things include logos, mascots, and names. If you use any items in their list in your ads, expect them to be rejected.

As far as trademarks go, a quick search on the United States Patent and Trademark Office website will give you an idea of the amount of detail you need to get a trademark approved.

What Is the Best Way to Prevent Your Ads from Getting Rejected?

For one, you may want to consider working with a Facebook ads agency on this endeavor.

An experienced Facebook ad agency can walk you through the icky and gray areas of advertising, helping you avoid any legal troubles and giving you a better chance of your ads getting approved.

A good Facebook ads agency can even save you time by helping with the research and development of your ads. Contrary to popular belief, what you don't know can indeed hurt you, and the same goes for advertising on Facebook.

What Is Another Way to Prevent Your Ads from Getting Rejected?

If you currently don't have the means to hire a Facebook ads agency, you'll want to review the terms and conditions on Facebook.

Take note of every rule and regulation the site has on advertisements to better understand how your previous ads got rejected.

Over time, you can fix your mistakes, making it easier for your ads to receive approval.

Ending Note

The bottom line is that if you want your Facebook ads to get approved, stay away from discrimination, adult content, and infringing on copyrights and trademarks. Fortunately, you can do so by working with a Facebook ads agency or reviewing the site's terms and conditions and fixing your mistakes.

If you're looking for a Facebook ads agency to assist you with your advertisements, look no further than Happy Agencies. We are a Facebook ads agency dedicated to helping clients launch their ad campaigns. Contact us today to get started.